Consulting Services Provided by
KymmComm
Working with small business owners is one of the most
satisfying experiences I've ever had. They are excited
about what they do, eager to learn, and ready to embrace
change.
Hiring Kymm as a consultant gives you three
advantages: 1) your costs
are managed, and 2) you get the benefit
of an experienced, proven professional who can speak
in normal, human words rather than all that high tech
mumbo-jumbo, and 3) your staff can
learn how to take the reins when the project is over.
Jump to the type of consulting you'd
like to learn about:
Business Goals and Website Strategies
Over the last seven years, I've assisted many small
business owners just like you to fine tune their businesses.
We focus a great deal on business goals (see our 5
Step, Fool-Proof Website Design Process) when we
build your website. Every business owner has goals,
some obvious and some a little more difficult to wrap
words around. But, these goals are often stored in the
your head and haven't been written down.
The effect of discussing those goals and setting measurable
milestones for each creates new energy in your business.
Knowing what to do next means you can focus your valuable
skills and resources in a way that you may not have
done before. I encourage you to explore this, either
with KymmComm or on your own. The results are stunning.
Contact us today.
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Integrated Marketing
To be honest, we're not fierce advocates for search
engine rankings, although we're very, very good at getting
businesses to the top for their search terms. Over time,
we've discovered that small businesses are more interested
in getting in front of a local audience. How do you
reach the local market and a wide-ranging national or
global audience at the same time?
The trick is in the way you integrate, or combine,
your marketing efforts. Every dollar you invest in marketing
should support your business goals. Every marketing
effort you make should support both your real-world
(local) connections and your online (website) connections.
Amazingly enough, it's the combination of BOTH worlds
that makes for strong standings in search engines (unless,
of course, you've got thousands and thousands of dollars
to spend on ad links). Learn to see your efforts as
a two-pronged approach. Both real-world and online marketing
are important to grow your business.
If you need a little help, contact
us.
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Website Design Best Practices and Staff Training
When it comes to designing an effective, easy-to-manage
website, you have to know more than HTML or some editor
like Front Page. The technologies that make professional
websites look and behave professionally are complex.
Yet, you may need to keep that website in-house so that
your staff can manage everything. How do you do both?
That's where KymmComm enters the picture.
As a multiply-certified trainer
and working professional, I offer a unique blend
of training know-how with current, best-practices experience.
You can bring me in to your business, work side-by-side
with me to redesign your website to meet new, more efficient
design standards, and have me teach your staff how to
take it from there. Knowledge is power: power for your
business and power for your staff.
If you choose not to hire a professional to assist
you, then I recommend you invest in training and education
around the following topics as a minimum starting point:
- Website Usability
- Design principles for color and layout
- HTML, CSS and how to create effective document structure
- Dreamweaver,
Front
Page or other web development tool
- FTP (File Transfer Protocol) tools
Remember your three advantages when you hire Kymm as
a consultant:1) your costs are managed,
and 2) you get the benefit of an experienced,
proven professional who can speak in normal human words
rather than all that high tech mumbo-jumbo, and 3)
your staff can learn how to take the reins when the
project is over.
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I am dedicated to helping you understand and grow as
a business and individual.
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